Walkthrough 01 · Demo shop · Demo data

Three ad sets looked equal. One made the sales.

The demo plant shop ran one Meta campaign with three ad sets. Each brought about the same visits. Two clicks showed which one sold.

  • Ad sets3
  • Visits each139 to 165
  • Purchases47
  • From one ad set42

The demo shop is made up. The live demo reshuffles each hour, so its numbers differ a little. The story stays the same.

The clicks

3 clicks in the dashboard.

The same screens you get. Nothing to set up beyond the script, a goal and tagged links.

  1. Step 01: Look at the ad sets

    Open Sources, then Ad set or term.

    • The Meta template put each ad set name in the link.
    • Three rows, about the same visitors.
    • On visits alone, they look the same.
    sporetag.com/app/s/fernandmossdemo data

    Sources

    • Sources
    • Medium
    • Campaign
    • Ad
    • Ad set or term
    Visitors by ad set. Demo data.
    Ad set or termVisitors
    past-visitors-30d165
    broad-plant-lovers156
    lookalike-buyers139
  2. Step 02: Pick the goal

    In Goals, click Purchase.

    • The whole dashboard now shows only visits that bought.
    • A chip at the top shows the filter.
    • Click it again to clear it.
    sporetag.com/app/s/fernandmossdemo data

    Goals

    The Goals panel: Purchase, Read a care guide and Newsletter signup, with converted visitors. Demo data.
    GoalConverted
    Purchase559
    Read a care guide1,835
    Newsletter signup249
  3. Step 03: Look again

    Back to Ad set or term.

    • Same three rows, now only buyers.
    • One ad set holds 42 of the 47 sales.
    • The other two made 5 between them.
    sporetag.com/app/s/fernandmossdemo data

    Sources

    • Sources
    • Medium
    • Campaign
    • Ad
    • Ad set or term
    Buyers by ad set, filtered to the Purchase goal. Demo data.
    Ad set or termVisitors
    past-visitors-30d42
    broad-plant-lovers4
    lookalike-buyers1
    Goal is PurchaseDemo data.

What the owner learned.

  1. Visits were never the problem. Two ad sets brought people who looked and left.
  2. The retargeting ad set brought people who came back to buy.
  3. Next step: move budget toward it, and test a new cold audience against it.

On the live demo, click Purchase in Goals, then open Ad set or term in Sources.

Try it on the live demo

Our promise

30 days to decide. Or your money back.

If Sporetag is not right for you, ask within 30 days of your first payment. We refund it in full. No questions asked.

  • Cancel any time in Billing
  • Export your data as CSV
  • Free plan with no card

See it on your own numbers.

Set up in minutes. Then the first sale tells you where it came from.